IT Nation Wise Up

25E35-How to Build a Brand That Clients Trust and Remember with Lisa Shorr

What does your brand say before you even say a word?
In this episode, we explore how your appearance, communication, and mindset shape your brand. We're joined by Lisa Shorr of Shorr Success for a breakdown of how MSPs can build trust, lead with consistency, and create a company culture where everyone represents the brand with confidence. From how you sound on a call to how you show up in person, this one's packed with practical takeaways to elevate your image and earn long-term loyalty.

25E34-Inside the Mind of the ConnectWise CEO: Manny Rivelo on What’s Next for MSPs

Join ConnectWise CEO Manny Rivelo as he shares his path from engineer to executive and discusses the mindset that's shaping the future of the channel. From platform consolidation and AI to community growth and cybersecurity, discover what's next for MSPs and how you can stay ahead in the rapidly changing landscape.

25E33-Why Real MSP Growth Starts with Community (Not More Tools)

What if the biggest driver of your MSP’s growth wasn’t a new tool but your community? Unpack why the most successful MSPs are doubling down on peer collaboration, vendor relationships, and strategic focus. MJ Shoer, Chief Community Officer at the Global Technology Industry Association (GTIA), sat down with Sean and Matt to share stories from his 30+ years in the channel, lessons from building (and selling) his own MSP, and examples of how chasing every new idea can hold you back.

25E32-How Top MSPs Use Peer Groups to Grow Without Burning Out

What if the key to scaling your MSP without sacrificing your personal life was a peer group? In this episode, we're uncovering how peer groups help MSPs grow faster, become more profitable, and avoid burnout. Dive into legacy planning, financial health, and how accountability with other leaders could be your secret weapon with Andre Gilmore, Director of IT Nation Programs. Whether you're leading a team or building a business, this one's packed with actionable insights you won't want to miss.

25E31-Human-First Marketing and Content That Connects with Erik Boles

This week, we're talking all things storytelling, communication, and what it means to lead with authenticity in MSP marketing! From years of startup experience to building content that actually resonates, Erik Boles of Vosa is sharing why understanding human behavior is the most underrated skill in our industry and how MSPs can create content that doesn't just convert—it connects.

25E30-Mastering Business Growth and Profitability with Peter Kujawa

Learn how peer groups, benchmarking, and smart business strategies can help you scale, stay profitable, and avoid common pitfalls! As the EVP and GM of IT Nation and Service Leadership, Peter Kujawa knows what it takes to turn a business around. Listen in as he shares his journey from leading a struggling MSP to shaping industry benchmarks.

25E29-From Bootstrapping to Breakthrough Scaling Your Business

Starting a business from scratch isn’t easy—so how do you go from bootstrapped to breakthrough? From finding product-market fit to navigating the MSP channel, discover the lessons, mistakes, and strategies that helped Zach Kromkowski and Henry Zhang of Senteon build a thriving cybersecurity company from the ground up.

25E28-Unlocking Success Through Community Engagement with Dan Scott

Community is one of the most powerful assets an MSP can have, but how do you truly get involved and make an impact? Join us for a discussion of practical strategies for building relationships, growing your network, and engaging with peers in meaningful ways. Whether you're an MSP or a vendor, this insightful chat with Dan Scott, Senior Director of IT Nation Community, will help you navigate the world of networking and community-driven success.

25E27-Growing and Transitioning a Family-Owned MSP

How do you navigate growth and transition in a family-owned MSP? From balancing family dynamics with business success to passing leadership to the next generation, Shawna and Garrett Cleversley of Mac Solutions Plus are sharing the ins and outs of their journey running a family business. Don't miss practical insights and advice for anyone managing or transitioning a family-owned MSP.

25E26-Building Your Legacy Plan with Arlin Sorensen

How do you create a lasting impact in business and life? From balancing work and personal life to fostering intentionality and communication, join us as Arlin Sorensen, VP of Evangelism at IT Nation and founder of HTG, shares his wisdom and offers actionable insights for building a meaningful legacy.