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IT Nation Wise Up
You’re looking for insights and strategies to help your IT solution provider (TSP) business thrive, but it’s not always easy to find expert insights without a sales pitch. Every other week, we invite industry experts and your peers to share candid stories, practical strategies, and lessons learned that will help you drive efficient operations and sustainable growth.
Episodes
Tuesday Nov 04, 2025
25E59-Scaling an MSP: Migrations, M&A, and Ops Reality
Tuesday Nov 04, 2025
Tuesday Nov 04, 2025
Scaling an MSP is never simple. From planning and stakeholder buy-in to vendor partnerships and standardizing operations, this episode of Wise Up dives into the real-world lessons MSPs need to learn to grow without breaking their business. We're joined by Mark Calzone, Vice President of Operations at Sourcepass, who's sharing what really happens behind the scenes of 12+ acquisitions and a full RMM migration.
Thursday Oct 23, 2025
25E58-Mastering Cybersecurity Sales Conversations
Thursday Oct 23, 2025
Thursday Oct 23, 2025
Most MSPs can talk tech, but customers care about risk. In this episode of Wise Up, Brad Powell, Co-Founder of ThreatCaptain and 2025 PitchIT finalist, shares how to reframe cybersecurity as a business conversation that wins trust, drives buy-in, and turns insights into sales results.
Tuesday Oct 21, 2025
25E57-Building Client Trust Beyond the Ticket Queue
Tuesday Oct 21, 2025
Tuesday Oct 21, 2025
Too many MSPs get stuck reacting to issues instead of driving strategy. In this episode of Wise Up, we're exploring why aligning IT with business outcomes matters, how leading with questions builds trust, and what habits move MSPs from vendor to true partner with Kip Fanta, SVP of Partner & Customer Development at GetInSync.
Thursday Oct 16, 2025
25E56-How MSPs Can Simplify Proposal Creation
Thursday Oct 16, 2025
Thursday Oct 16, 2025
Proposals don’t have to slow you down. Discover how MSPs can simplify proposal creation, cut turnaround time, and deliver a more consistent client experience. In this episode of Wise Up, Nicolas Fry, Founder of Turbo Docx and 2025 PitchIT contestant, joins us to share his expertise.
Tuesday Oct 14, 2025
25E55-Habits That Help MSPs Scale and Grow Smarter
Tuesday Oct 14, 2025
Tuesday Oct 14, 2025
Discover how automating dispatch and triage can free up staff, why the service coordinator role is so critical, and the habits that help MSP leaders scale smarter. In this episode of Wise Up, Dustin Puryear, former MSP owner and now founder of Giant Rocketship, joins us to share his expertise.
Thursday Oct 09, 2025
25E54-What MSPs Need to Know About DMARC
Thursday Oct 09, 2025
Thursday Oct 09, 2025
Discover what DMARC really is and how MSPs can turn compliance into a clear value story for clients. In this episode of Wise Up, Taylor Tabusa, Co-Founder of Palisade, explains how to talk about DMARC in plain language and offers expert insights to improve deliverability and show measurable results in QBRs.
Tuesday Oct 07, 2025
25E53-Fixing MSP Service Desk Bottlenecks with AI
Tuesday Oct 07, 2025
Tuesday Oct 07, 2025
Service desk backlogs don’t just frustrate clients; they hold your whole team back. Discover how AI can reduce escalations, speed up ticket resolution, and free up engineers to focus on higher-value work with insight from Mathieu Tougas, CEO and Co-Founder of Mizo, and PitchIT 2025 finalist.
Thursday Oct 02, 2025
25E52-Turning Everyday Knowledge Into MSP Efficiency with AI
Thursday Oct 02, 2025
Thursday Oct 02, 2025
From reducing ticket volume with conversational support to streamlining onboarding through AI-driven training, we're sharing how MSPs can use AI to make daily operations more efficient. Badri Varadarajan, Founder and CEO of HitWit, joins Wise Up to explain how turning existing know-how into “AI wizards” helps MSPs respond faster, learn from real client needs, and create better experiences for both staff and customers.
Tuesday Sep 30, 2025
25E51-How MSPs Can Capture the AI Dividend
Tuesday Sep 30, 2025
Tuesday Sep 30, 2025
Discover how MSPs can turn AI from buzzword into real business impact. From using AI to manage more endpoints per tech to creating "digital workers" that handle tasks 24/7, Anup Ghosh, CEO and Co-Founder of ThreatMate, joins Wise Up to share how MSPs can boost efficiency, strengthen client outcomes, and stay ahead in the fast-changing security landscape.
Thursday Sep 25, 2025
25E50-How MSPs Can Turn AI Into Business Outcomes
Thursday Sep 25, 2025
Thursday Sep 25, 2025
From finding client workflows worth automating to building practices with lasting impact, we're exploring why the future for MSPs is about delivering outcomes, not just adding tools to the stack. Listen in as Greg Lalle, President of Synthreo and longtime channel leader, joins Wise Up to share how approaching AI the right way can make all the difference for MSPs.



